def. : “something produced by the imagination”
Figment is a concept born from the need for imagination. At a time where there is uncertainty and negativity clouding the channels of news and society, an escape from reality to nurture the notion to dream is influencing creative and cultural movements.
Nature is abundant with inspiration and optimism, and can often provide the richest imaginative contrasts. Unexpected and optimistic hues play in the inky depths of indigo. A seemingly surreal sunrise can warm the grounded tones of sepia.